Enterprise and Small Business Principles
Enterprise and Small Business Principles
Internationalisation and the small business
Kevin Ibeh 24.1 Introduction This chapter is concerned with internationalisation of small and medium-sized enterprises (SMEs). It starts with some reflections on the now-established status of SMEs as international market …
Franchising and the small business
John Stanworth and David Purdy 23.1 Introduction At its best, franchising is an avenue into self-employment offered by franchisors (owners of a ‘tried-and-tested’ business format) to franchisees (typically aspiring small …
E-commerce and the small business
Nigel Lockett and David Brown 22.1 Introduction This chapter looks beyond the extraordinary developments in information and communication technology (ICT), particularly e-commerce and e-business, to the opportunities and challenges presented …
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