Financing Your Small Business

Learning to Close and When

If you grew up in an average middle-class family, you probably had little occasion to seriously ask for money. When you did, it was probably awk­ward and unpleasant. Most of us started out asking for our weekly allowance.

Unless you have spent the last several years in sales—actually calling on customers and getting sales—you need to reprogram your approach and learn to ask for the money. If you cannot give an investor or a banker a level of confidence that you are comfortable asking for the necessary capital and that you have the ability and sense of mission to spend the money wisely, you will not fund your company.

It is all about closing the deal. If you are presenting to angels or venture capitalists, the closing will be a process of additional meetings and diligence before it is time to close. If you are presenting your private placement mem­orandum to a selected audience, it is appropriate to identify those persons who have an active interest, answer their questions, and ask them to invest.

Financing Your Small Business

Limited Liability Company Formation Documents

If, after consultation with your professional team, you decide to form a lim­ited liability company, you will need to file Articles of Organization with the state and draft an internal …

Corporation Formation Documents

After consulting with your professionals, you will most likely need to form an entity to raise capital. Most entrepreneurs will form either a corporation or a limited liability company. This …

Business Plan

As part of your business strategy, planning, and feasibility analysis, you will commit your plan to paper. The document produced is typically called a business plan. The purpose of a …

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